Matthew R. Ventre

Be bold. Ask better questions. Identify big opportunities.

Make What Matters.

Question the norms and find your edge.

Products and experiences do not have to be different flavors of the same popcicle. I want you to feel comfortable getting uncomfortable.

Outcomes Over Output

If a project ends and you didn't make a wireframe, did you really do a project?

The answer is yes. Tackling opportunities doesn't have to result in a "deliverable" or "documentation". We both hate slide decks. Let's let it go.

Your UI is not your product.

Sure, we may tinker with it. It's one aspect of the big picture.

If Amazon could deliver your order by reading an implant in your skull, they'd close their website tomorrow.

Find what works, not what's popular.

Still wearing your Jncos? Frosting those tips? Didn't think so.

We plan what works for your business and your customers. Not what someone else made "cool" years ago.